740 Mens Lifestyle Shoes (White/Beige) CJ6740-002 Originally part of the GEL-1000

Originally part of the GEL-1000 series

Their smooth leather upper and low-profile silhouette have a retro feel

Paired with fresh colors inspired by our archives

Rubber outsole helps provide traction

The ‘$3 Coin’ pair features a matte gold upper with white and black details

740 Mens Lifestyle Shoes (White/Beige) CJ6740-002 Originally part of the GEL-1000New Balance The original 740 was the kind of daily runner that would be worn into the ground with heavy miles and bought all over again. This longtime fan favorite returns from the archives, poised to inspire a whole new generation of devotees. The 740 combines familiar elements of 2000s running inspiration an open knit mesh upper, segmented midsole, and a streamlined silhouette with flourishes like two tone color mesh and angular overlays, that give