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Brand Management: Principles and Practices Subclass Code_2VE Key theories and theorists are

SKU 70087040977
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Description

Key theories and theorists are introduced in a compact and easy-to-read format

such as communication

searingly honest new memoir

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and step-by-step approach to building your own big data strategy

Brand Management: Principles and Practices Subclass Code_2VE Key theories and theorists areBrand Management: Principles and Practices is a comprehensive textbook designed for post graduate management programs students specializing in marketing. It explores core concepts of branding and illustrates them through numerous examples, exhibits, figures, images, case studies, and videos. Divided into five sections, first section gives an introduction to branding, creating a brand, and understanding how organizational culture helps in successful

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