Puma | CELL ALIEN OG abc-camp Inspired by the rich tradition

Inspired by the rich tradition of premium Italian leather goods and footwear

modernised look

Turning the West Coast vibes up a notch

"It's a man's world" with a red strikethrough line is stitched onto the tongue for a bold look

This is a reinvention of the classic RS design

Puma | CELL ALIEN OG abc-camp Inspired by the rich traditionLaunched in the '90s, CELL technology was the foundation upon which we built our cushioning know how. The hexagonal form supported strong movements and helped stabilise each step. The CELL Alien, introduced in '98, revolutionised CELL tech with its bubble heel delivering soft comfort during long distance runs. This year, we're bringing the CELL Alien back in its OG Original form. The mesh upper allows air to circulate, while IMEVA in the midsole