Puma | HI OCTN Sports Design Welcome 5 British footwear designer Sophia Webster

British footwear designer Sophia Webster takes its design inspiration from ‘80s workout and dance gear

blurring the line between fine art

which is an original feature

and eventually entering the hyper-technical area with the NOVABLAST™ collaboration

When we came to create these Rise trainers

Puma | HI OCTN Sports Design Welcome 5 British footwear designer Sophia WebsterYou don't name something OCTN (octane) if it's going to be gentle and refined. Oh no. This shoe, with its dirt track tyre inspired tooling, is unapologetic. It'll grip the ground no matter how hard you hit the throttle. Wherever you go, go with style, go with force.